Friday, September 9, 2011

The End Of Books: Ikea Is Changing Shelves To Reflect Changing Demand

shutterstock_57817285If you needed any more proof that the age of dead-tree books is over take a look at these alarming style changes at Ikea: the furniture manufacturer's iconic BILLY bookcase - the bookcase that everyone put together when they got their first apartment and, inevitably, pounded the nails wrong into - is becoming deeper and more of a curio cabinet. Why? Because Ikea is noticing that customers no longer buy them for books. This isn't quite the canary in the coal mine - think of it as a slight tickle in the mine foreman's throat - but all signs are pointing to the end of the physical book. There are plenty of analogs to this situation. When's the last time you saw a casette tape rack sold outside of Odd Lots? What about the formal "stereo cabinet" with plenty of room for records? What about Virgin Megastores?

Source: http://feedproxy.google.com/~r/Techcrunch/~3/ga80aPo5Xhw/

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